If you’ve been on the fence about building a WordPress site — for your business, portfolio, blog, or side-project — this year’s Black Friday sale from Elegant Themes is arguably the best moment to take the plunge. Why? Because you’re not just getting a theme — you’re getting a full web-design ecosystem at a fraction of its usual cost.

Here’s what’s going on, and why it matters.

What the 2025 Sale Offers — Big Discounts, Big Bonuses

• Up to 80% off on Divi Pro and Divi Bundles — their biggest discount ever on core products.
• Up to 70% off items in the Divi Marketplace — including child-themes, extensions, layout packs, and more.
• Free “prize bundles”: every qualifying purchase (Divi, Divi Cloud, Divi AI, VIP, Teams, Marketplace bundles, lifetime upgrades) gives you at least one free prize — sometimes dozens over multiple purchases.
• Exclusive access to the new Divi 5 design system (free with any purchase). This includes a library of design presets, global variables, layout templates, and ready-made page/section templates — giving you a modern, streamlined base for building responsive, consistent, professional-looking sites.
• Hidden “tier-two” discounts: Once you make any purchase during Black Friday, deeper discounts unlock in the Marketplace — giving you access to premium add-ons at prices lower than public sale levels.

Simply put: this 2025 sale isn’t just about saving a bit of money — it’s about getting far more value than you pay for.

What You Actually Get — Features, Tools & Future-Proofing

By investing now, you aren’t just buying a theme — you get a full toolset that empowers you to build modern, flexible websites with less effort. Here’s what’s included:

• Visual Drag-and-Drop Website Builder: Divi’s builder lets you craft pages visually — drag, drop, resize, rearrange — no need to write HTML or CSS from scratch. Great for both beginners and advanced users. Multiple content modules (text, images, sliders, forms, testimonials, maps, etc.) make it easy to build complex pages without extra plugins.
• Pre-made Layouts & Templates: The Divi 5 design system bundle adds dozens of ready-made layouts, sections, page templates, and builder presets: from “About”, “Contact”, “Services” pages to pricing tables, blog layouts, product pages, footers/headers, etc. This can drastically cut down site launch time — from weeks to hours.
• Global Styles & Design Consistency: With global variables (colors, fonts, spacing), presets and style libraries, you can define your brand look once — then reuse it consistently across all pages and even across multiple sites. Makes scaling and maintenance easier.
• Full Suite: More Than Just the Theme: The sale isn’t limited to the theme: you can also get add-ons like Divi AI (for content generation, image generation, etc.), cloud storage for layouts/design assets, VIP support, team collaboration tools — excellent for agencies, freelancers, or anyone running multiple sites.
• Unlimited Website Usage & Lifetime Value Option: Especially if you grab the lifetime license or bundle during the sale — you pay once, and get updates and support forever. For developers, agencies, or multi-site owners, this is a significant long-term saving.

Who This Sale Is Perfect For

• This isn’t just a sale aimed at one type of user — it works for many scenarios. Ideal especially if you are:
• A Freelancer or Web Designer / Agency — You can build client sites faster, deliver higher-quality work without deep coding, reuse design assets across multiple projects, and save time.
• An Entrepreneur or Small Business Owner — Want a website but don’t have deep technical skills or budget for a developer? Divi lets you build a professional-looking site yourself.
• A Blogger, Content Creator, Side-Hustler — Whether it’s a blog, portfolio, or personal brand site — you can launch quickly with pre-made templates and adjust layout easily.
• Someone Planning Multiple Sites or Long-Term Projects — The lifetime deal + unlimited installs + design system + marketplace add-ons make this sale a great investment if you foresee building more than one site, or evolving your site over time.
• Someone Who Values Flexibility & Future-Proofing — With Divi 5’s design system and ongoing updates, you ensure your sites remain up to date, modern-looking, and maintainable.

Why You Shouldn’t Wait — What Makes This Deal Special

• These discounts — up to 80% off — only happen once a year during Black Friday / Cyber Monday.
• The free prize bundles and exclusive Divi 5 design system are limited — once they’re gone, they’re gone.
• If you already plan to build or maintain websites (even if you don’t build them now), locking in a lifetime license or bundle now means you’re hedging against future price increases or subscription renewals — a one-time payment could save hundreds over years.
• For developers or agencies, this can significantly lower your cost-per-site over time, especially if you build multiple client sites.
• Even if you’re undecided now, you can secure the license and take action later — while still getting the discounted rate and perks.

My Verdict: When It Makes Sense to Buy — And When Maybe Wait

Buy now if:

• You are planning to build a new website (for you or a client);
• You already have one or more sites and foresee updates or redesigns;
• You manage multiple sites (clients, side-projects, businesses);
• You prefer controlling your website rather than relying on third-party builders or agencies;
• You value long-term savings over recurring costs.

Maybe wait if:

You prefer building your site from scratch with custom code — though even coders can benefit from Divi for quick prototyping and layout tasks.

You’re not sure whether you’ll build a site at all — but even then, the lifetime license can be treated as a “coupon” you redeem later;

Ready to build that dream website? Don’t wait — the 2025 Elegant Themes Black Friday sale is a rare opportunity to get Divi Pro, AI tools, cloud assets, VIP support and a massive library of design assets for a fraction of the normal cost.

Whether you’re starting your first site, managing multiple businesses, or building client websites, this deal offers long-term value. Jump in while the sale lasts — once it ends, these discounts and bonuses disappear until next year.